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Strategy Method of Distribution Retail

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To obtain greater benefits appropriate distribution strategy is needed to distribute goods or services of merchandise into the hands of consumers. Here is a distribution method that can be selected by a business to maximize profits.

1. Intensive Distribution Strategy
Intensive distribution is a distribution strategy that places the product or merchandise at many retailer retailers and distributors in various places. This technique is suitable for products or goods of daily staples that have demand and high levels of consumption. Examples such as food, cigarettes, toothbrushes, toothpaste, soap, detergents, and so forth.




2. Selective Distribution Strategy
Selective distribution is a distribution method of distributing products or services in a particular marketing area by selecting only a few distributors or retailers in an area. Among the distributors or retailers will have a competition to win consumers in a way, technique and strategy respectively. Examples of selective distribution channels are electronic products, motor vehicle products, bicycles, clothes, books, and so forth.

3. Exclusive Distribution Strategy
Distribution is the exclusive distribution rights to a product at one of two distributors or retailers are on a local area. goods or services offered by this type is the exclusive distribution of goods with high quality and prices with a limited number of consumers. Example of exclusive distribution is like a car showroom, factory outlet, restaurant franchises, products mlm / multi-level marketing / passive income, mini markets, supermarkets, hypermarkets, and others.

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